Introduction to the HOYO brand
1. HOYO Hōyō is a high-end Japanese brand of bath towels, affiliated with Toyokawa Corporation in Japan.
2. The brand was born in Japan’s unique culture of therapeutic bathing, and specializes in products related to bathing.
3. The entire product line has been tested by the Swiss SGS testing agency: it meets Class A standards for infant use, with no formaldehyde or fluorescence, and a safe pH level.
4. Developed four proprietary weaving technologies, setting industry standards for six key areas.
Since its entry into the Chinese market in 2017, it has achieved 100% growth for five consecutive years. In 2021, it rose to become the top brand in the Jingdong category for high-end bath towels and towels, and the third-largest brand in the Tmall category for high-end towels.
5. Co-listing on multiple platforms: Tmall International/考拉, among others; products are available simultaneously in the United States, Japan, South Korea, Australia, and multiple countries in the European Union.
So soft! Even better at absorbing water – choose HOYO bath towels!